The Italian manufacturer of primary cosmetic packaging was selected by Lancôme to develop and produce a premium container for its latest innovation: Absolue Longevity MD Anticipate The Cream.
Lancôme’s Absolue Longevity MD line is a longevity skincare range designed to reverse the skin’s visible biological age at every stage of life by targeting the underlying causes of the earliest signs of aging.
HM Revenue and Customs (HMRC) figures show a similar amount for 2025 (38%), and the remaining 63% of plastic packaging tonnage manufactured in and imported into the UK, 51% met the 30% or more recycled plastic threshold, 11% was either exported, intended for export or converted and less than 1% was exempt because it was used for the immediate packaging of human medicines
Plastic Packaging Tax revenue accrued by HMRC in the financial year 2025 to 2026 totalled £250m, decreasing by 4% compared to 2024 to 2025, which totalled £261m.
Packaging has traditionally been judged by what it does before the product reaches the consumer: protect it, preserve it and transport it safely.
But what happens when the consumer actually uses it?
That is where the next wave of packaging innovation is increasingly taking place.
Limited-edition packaging can help brands create stronger consumer engagement and test new ideas, but it can also increase production, inventory and supply chain complexity. This article explores how brands can balance creative packaging with operational efficiency by using flexible packaging systems that support both innovation and long-term consistency.
A new technical guide examines carton failure points, load direction and the role of reinforced tape in long-distance shipping
A carton can leave the packing line looking perfectly secure and still arrive with an opened seam, torn corner or distorted sidewall. Export shipments add repeated handling, warehouse stacking, forklift movement, vehicle acceleration and braking, and long periods of compression that are difficult to reproduce at the packing station.
America's No. 1 cake mix brand takes its vibrant new design from the baking aisle to the runway with The Betty Ate Collection, a limited-edition bag drop inspired by the brand's refresh.
Betty Crocker, America's No. 1 cake mix* brand, is serving more than cake this season. Enter the Bettier Than Ever™ era, marked by bold new packaging and The Betty Ate Collection — a trio of limited-edition cake-slice handbags directly inspired by the beloved brand’s updated aesthetic and most iconic cake mix flavors.
The Beauty Business Unit of the French plastic packaging manufacturer has partnered with Yom Beauty to develop the packaging for its new LipSafe-certified lip care range. The young brand ensures that all its ingredients are both cosmetic- and food-grade, and microplastic-free, making the products safe in the event of accidental ingestion.
For the launch, FaiveleyTech has produced a lid and spatula made of bio-based Sulapac Solid material.
Aptar Active Material Science, part of AptarGroup, Inc., has announced the first commercial use of its Activ-Film™ technology in a capsule-based dry powder inhalation (DPI) drug product, marking a new application for its active material science platform.
The launch represents Aptar's first commercialization of Activ-Film™ technology for a dry powder inhalation system, expanding its use beyond previous applications in FDA-approved oral solid dosage drugs, implants and diagnostic products.
Amcor, a global leader in developing and producing responsible packaging solutions, has partnered with Tiptree, the preserves and spreads brand owned by Wilkin & Sons, to deliver certified 30% post-consumer recycled (PCR) films for Tiptree’s shrink films and pallet stretch wrap, helping the brand prepare for upcoming UK Plastic Packaging Tax (PPT) changes while maintaining logistics packaging performance.
