Florette relaunched its vegetable soups in Pure-Pak® Sense cartons in April 2026, replacing PET plastic bottle packaging to reduce waste, increase visibility for retailers, and improve practicality for consumers.

“This new carton packaging allows us to enhance the visibility of the range in stores thanks to a larger on‑pack display area,” says Lionel Manivet, Responsible Innovation, Florette France.  “We work every day to minimize waste, so we have opted for the foldable Sense cartons, which offer practical advantages while helping to reduce food waste.”

New merch, designed to take on the great outdoors this summer, and packaging are both inspired by the country’s most iconic parks.

From Yellowstone's geysers to Yosemite's granite cliffs, Nature Valley is bringing some of America's most iconic landscapes to store shelves this summer — and inspiring outdoor enthusiasts to experience them in person. 

128 views
Bhaskar Ch on July 12, 2026

Name: Claudia Campani

Designation: Packaging & Special Projects Lead

Organization: Mecca Brands

Questions

Novvia Group expands beauty packaging portfolio with APC Packaging acquisition, strengthening skincare and cosmetics market presence following recent strategic purchases.

Novvia Group, a global rigid container and life sciences packaging distributor backed by Kelso & Company, has acquired APC Packaging, a Fort Lauderdale-based supplier specializing in sustainable luxury beauty packaging solutions. The transaction, whose financial terms were not disclosed, strengthens Novvia's foothold in the premium beauty and personal care segment.

The United States Department of Agriculture (USDA) has proposed changes to the handling requirements for kiwifruit grown in California, as well as for imported product, aiming to modernise size and packaging standards and improve market efficiency

According to the USDA’s Agricultural Marketing Service (AMS), the proposal seeks to align current regulations with kiwifruit industry practices, allowing producers and distributors greater flexibility while maintaining product quality.

Innovative packaging designed to engage football fans during key sporting moment.

Smurfit Westrock partnered with Coca-Cola China to launch a series of innovative paper-based packaging solutions for the brand’s 2026 World Cup campaign, designed to deliver standout impact across both retail and e-commerce channels.

Kyushu University researchers have turned agricultural by-products into a biodegradable food packaging material, offering a potential approach to both food loss and plastic pollution

Researchers at Kyushu University have developed a new food preservation solution. Using pumpkin peel as raw material, they synthesized a nanomaterial for food packaging that slows the deterioration of fruit and other produce while reducing transport damage. The findings were published on 30 April 2026 in Food Research International.