Marks and Spencer has become the first supermarket to introduce invisible, ultraviolet tags on some milk bottles, aiming to revolutionise how plastic packaging is tracked through the recycling system. Developed by recycling technology firm Polytag, these innovative tags are now printed onto the labels of M&S’s four-pint milk bottles available nationwide, with the primary goal of significantly boosting recycling rates.

Currently packed in polythene, which takes years to decompose, Nandini milk will soon come in biodegradable covers made from corn and sugarcane derivatives. These eco-friendly covers decompose within 90 days of being discarded in soil. The initiative is being piloted by Bengaluru Milk Union Limited (BAMUL) and will be launched in Bengaluru later this month. It will be expanded across Karnataka in the coming months.

BrightFarms recently debuted its new packaging and rebrand, spotlighting the benefits of greenhouse-grown greens as the category continues to build.

With a new visual identity, brighter colors and updated product names, BrightFarms is working on making it easier for shoppers to identify its pesticide-free salads on shelves. The rebrand follows a milestone year for the company, which opened three state-of-the-art greenhouse hubs in Illinois, Texas and Georgia — expanding accessibility of its fresh, locally grown greens to two-thirds of the U.S. population, according to the company.

Eco Flexibles has been awarded the Silver Award for Sustainable Investment Project of the Year at the prestigious Environmental Packaging Awards 2025, held at London's iconic Kia Oval.

The recognition comes in honor of Eco Flexibles’ strategic investment in a state-of-the-art, 40,000 sq. ft. production facility in Northampton. Designed to redefine the future of sustainability-focused flexible packaging in the UK, the purpose-built site marks a significant step forward in circular packaging innovation.

Bhaskar Ch on July 19, 2025

Name: Ribier Céline
Designation:  Marketing Strategy Packaging, Senior Manager
Organization: Philips Automotive Lighting

 

Questions

Greiner Packaging has long offered sealing lids that eliminate the need for a third component – a foil lid. By reducing the materials from three to two components, both the cup and the lid can be made from the same material, such as PP or PET. This saves resources, simplifies the packaging process, and improves recyclability. With the Click In sealing lid, Greiner Packaging is taking it a step further – setting new benchmarks in flexibility, safety, and environmental responsibility.

“Fix My Curls has always been about championing its community, and when we realised our community wanted more for us, we took our time and delivered,” said brand founder Anshita Mehrotra in a press release. “Our rebrand is simply a makeover- giving our mission to give curly the zest it needed to move full speed ahead as a category.”