The beauty and personal care industry is worth over $500 billion a year and the market is expected to grow annually by 4.75%. Accordingly, the forerunners have eagerly been looking for sustainable packaging solutions. While around 90% of the cosmetics market consist of water-based emulsions, there has not been an alternative for water-based products that biodegrades without leaving permanent microplastics behind. Now, Sulapac has invented a patent pending material for them.