cardboard

Often, in our everyday lives, we may unintentionally remain oblivious to the sheer volume of paper we consume daily. The ecological footprint of paper consumption directly impacts natural resources such as water, forest, and even air. Understandably, the need to balance vital ecosystems makes it imperative to practice judicious use of paper.

With a Covid-inspired surge in home deliveries and wasteful packaging over the past year, electronics firm Samsung chose to launch an eco-friendly home renovation project ahead of the United Nations’ World Environment Day.

Released on June 4, the campaign was devised by Edelman, which was instructed to find a way people could rethink how to reuse their packaging waste. The result was a 30-second campaign with Amsterdam-based paper artist AJ Smith, known as Papersmith, who explored the creative reuse of Samsung’s Eco-Packaging.

The use of disposable plastic cutlery will be banned in the European Union from mid-2021 – but a perfect alternative is being brought to market in the form of the new fold-out cardboard spoon developed by Greiner Packaging and Cardbox Packaging. Designed for enjoying dairy and snack products away from home, the spoon is right on track with both the convenience and sustainability trends: Consumers want food solutions that are easy to prepare and can also be enjoyed on the go – and they also want the food’s packaging and cutlery to be as user and eco-friendly as possible.

After searching for an alternative to the plastic punnet, together with Bama Packaging, the company found the solution in using cardboard as the main material in order to "drastically" reduce the production and waste of new plastic.

The square shape is also an advantage as it allows Berries Pride to transport 65 percent more weight on a euro pallet.

Doing this reduces CO2 emissions related to transport and as a result, scales down their climate footprint over time.

The company said the move will see 180 tonnes of plastic removed from the environment every single year.

The new, fully recyclable, packaging is made from cardboard, removing 15 million individual pieces of plastic annually.

• New development based on proven technology
• Modular design gives customers great flexibility
• Up to 108,000 cans an hour processed