Bayer Chooses Burgopak For International Product Launch Of Levitra 10 Mg Orodispersible Tablets Odt

Bayer healthcare has chosen the awardwinning burgopak slider for its new treatment for erectile dysfunction &ndash levitra® 10 mg odt. This is the third product line that bayer has chosen to use the burgopak slider for, following rennie® ice and rennie® peppermint, their heartburn and indigestion products.thomas proske, global brand manager for levitra® at bayer healthcare says &ldquowe chose the burgopak design for our new levitra formulation because it&rsquos pocketfriendly, discreet and gives the product a playful edge over its competitors.  While it is patient safe and compliant, it also looks stylish and will appeal to our customers.&rdquowith its packaging for levitra® 10 mg odt, burgopak continues to strengthen its presence in the pharmaceutical industry. Bayer&rsquos levitra® 10 mg odt will be available in france, chile, austria and hungary during novemberdecember 2010, with further countries to follow over the next six months.   Tim clarke, ceo of burgopak healthcare & technology says &ldquothe innovative packaging design adds significant value to the brand as it&rsquos slick, unique, and appealing to consumers, while supporting patient safety and compliance. In a highly competitive market, it offers differentiation and we&rsquore delighted to continue working with bayer.&rdquo in 2008 the first automated burgopak slider was launched into the pharmaceutical market, offering companies a unique operating system that supports patient safety and compliance, and is robust, portable and userfriendly. These innovative pharmaceutical packs incorporate burgopak&rsquos patented sliding mechanism, keeping the patient information booklet, the blisters containing the medication and the branded outer carton conveniently connected at all times.  The awardwinning, patented pharmaceutical packaging has a number of advantages including ·         a unique and innovative sliding mechanism that ensures that essential patient information is always clearly displayed whenever the product is used   ·         compact and durable, the pack can be conveniently and safely carried in a bag, briefcase or pocket ·         maximum opportunity to communicate the pharmaceutical company&rsquos brand to the consumer ·         burgopak&rsquos childresistant and seniorfriendly designs have achieved the top rating for compliance f1 in the usa ·         a point of differentiation in a highly competitive market ·         difficult to make, the burgopak patented mechanism reduces the chances of counterfeiting.  

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Bayer Chooses Burgopak For International Product Launch Of Levitra 10 Mg Orodispersible Tablets Odt
 
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