In a 1st for the UK cleaning industry, the new 100% recycled bottle is also 100% recyclable. The bottle is available for its customers of own label cleaning products and also across Mirius’s off-the-shelf professional cleaning range – Super Professional.
After undertaking extensive research, its customers have expressed a ‘significant’ desire for products that are sustainably sourced, ethically sound and environmentally friendly and the bottles form an important part of its corporate responsibility and its commitment to help reduce plastic waste.
Mirius’s commercial director Darren Langdon said: “As one of the largest manufacturers of own label cleaning products, offering our customers bottles made from 100% recycled material, that can then be 100% recycled, is a natural step and helps our customers raise their environmental credentials for product sustainability. If you use something, you have to be responsible for it in the long run. Some people talk about cradle-to-grave, we talk about cradle-to-cradle. Many of our customers are working towards the year 2025 for sustainable, recyclable products and packaging – Mirius can help them towards this now.”