when packaging becomes art

july 11 by awwwardsteam in design &amp illustrationthe paradoxical situation of appreciating the packaging more than the product itselfpackaging has long been more than a simple container or wrapper for a product that protects it, facilitates handling and details its features and specifications. packaging is also used to sell its contents. design, both structural and graphic, has become ever more relevant as competition has increased so much so that we often find ourselves in the paradoxical situation of appreciating the packaging more than the product itself. lots of professionals, creative designers and students upload their packaging work and studies to behance, and we have selected some examples.packaging made artwaldo trommler paints, by reynolds &amp reynerproject on behance&nbspmountain milk, by anders drageproject on behancedoritos packaging concept, by petar pavlovproject on behancebabees honey, by ah&ampoh studioproject on behancejewelery klotz, by gerlinde gruberproject on behancelaken bottles, by mister on&uumlffproject on behanceegg box, by ot&iacutelia erd&eacutelyiproject on behancefrem packaging, by jonathan faustproject on behancechristmas tea packaging, by kresimir milolozaproject on behancepoint g plaisirs gourmands, by chez valoisproject on behancepackaging for isfersk&trade, by kristian tenneb&oslashproject on behancepoilu, by simon lalibert&eacuteproject on behancesmirnoff caipiroska peelable bottle, by vinicius montanaproject on behancespiff, by oliver loproject on behancetgtl olive oil experience, by pedro andr&eacuteproject on behancelee skinny jeans packaging design, by happyproject on behancewines of the world, by lavernia &amp cienfuegosproject on it websiteadidas memorabilia concept prototype, by nicholas wilsonproject on behance

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when packaging becomes art