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  2. SHISEIDO BRAND LAUNCHES SUSTAINABLE PRODUCT PACKAGING OPTIONS FOR E-COMMERCE CONSUMERS

SHISEIDO BRAND LAUNCHES SUSTAINABLE PRODUCT PACKAGING OPTIONS FOR E-COMMERCE CONSUMERS

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By GraniaJain on Wed, 04/06/2022 - 10:57

ne option includes the Eco-friendly Clear Bag, which is made of Polyvinyl Alcohol (known as PVA), starch, glycerin and water, and is considered a “green” plastic bag. 

The bag is water soluble, biodegradable, compostable, environmentally-safe and has eco-friendly printing.                 

The brand is also is also replacing the bubble wrap inside the e-commerce packaging with more environmental-friendly honeycomb wrap and stuffing paper. The new cushioning honeycomb wrap is made of Kraft paper and is 100% recyclable. 

Shiseido is aiming to shape a plastic-free future with the new packaging options, stating, “Brand Shiseido intensifies its goal to make the world a better and more beautiful place with a series of Sustainable Beauty Actions (SBAS).”

SHISEIDO BRAND LAUNCHES SUSTAINABLE PRODUCT PACKAGING OPTIONS FOR E-COMMERCE CO…
e-commerce packaging
beauty packaging
SBAs
PVA

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