May
22
/ 2025
Big changes are brewing over at the biggest tea company in the world.
On May 21, Lipton announced its most significant brand transformation in more than a decade, which includes a redesigned logo and packaging, as well as brand-new products.
“Since its founding in 1890, Lipton has enabled tea to be accessible for everyone and is now a staple of the American pantry,” Lipton said in a press release. “Today, that mission lives on with a renewed purpose, inspired by a bold new look.”