Consumers can access the cocoa, coffee and chicory drink, and cereal products in reusable stainless-steel containers through Carrefour's e-commerce delivery platform. By the end of the year, the products will be available online and in 10 Carrefour stores in and around Paris.
Once consumed, the empty containers are collected from the consumer's home or dropped off by the consumer in the stores. The containers are then cleaned, refilled and put back in Loop platform's circular system.