Sprite Packaging

Jordan puopolo&rsquos sprite packaging redesign draws influences from the past to channel the lemonlime soda&rsquos organic roots. The traditional 12pack box is transformed with a print that looks like an old wood crate, and

 the top of the box features images of lemons and limes.the sprite redesign continues into the cans themselves, which look like a beverage made by a smalltown producer rather than a global corporate entity. The back side of the cans even features a retroinspired recipe for lemon chicken.