Global printing ink specialist hubergroup is strengthening its position in the European UV printing market through a combination of technical innovation, customer collaboration, and long-term strategic partnerships. The company recently highlighted successful market expansion initiatives across France and Italy, reinforcing its growing influence in the UV printing segment.
According to hubergroup, its continued growth in UV printing has been driven by close customer engagement, on-site technical support, and consistent product performance tailored to modern printing requirements. The company stated that long-term partnerships and hands-on service remain central to its expansion strategy across Europe.
Growing Demand for Advanced UV Printing Solutions
The UV printing market continues to evolve rapidly as packaging converters and commercial printers increasingly seek high-performance, sustainable, and efficient printing technologies. hubergroup’s UV portfolio, including its NewV set and NewV pack product lines, has gained traction among printers looking for stable curing performance, improved print consistency, and reliable technical support.
Thierry Seemann, Sales Director Sheetfed UV at hubergroup France, emphasized the importance of customer proximity and operational reliability in the competitive UV segment. The company noted that its technical teams work closely with customers during press trials and production optimization to ensure consistent print quality and process stability.
In Italy, hubergroup reported strong momentum following extensive print trials conducted with local printers using its NewV set UV inks. Several companies reportedly selected hubergroup as their long-term UV printing partner after evaluating curing behavior, water-ink balance, and overall production performance under real manufacturing conditions.
Innovation Driving Long-Term Market Growth
The company’s UV printing portfolio forms part of a broader innovation strategy focused on sustainable and future-ready print technologies. In recent years, hubergroup has expanded its offerings across UV offset, UV flexo, LED-curing systems, and food-safe packaging inks to address changing regulatory and market requirements.
Industry trends such as LED-UV curing, low-migration inks, faster press speeds, and environmentally compliant formulations are increasingly shaping investment decisions within the packaging and commercial printing sectors. hubergroup stated that its R&D efforts are focused on helping converters improve productivity while maintaining safety and sustainability standards.
Patrick Hübel, Director Product Management and Technical Marketing Offset at hubergroup, noted that customer collaboration and press-side technical expertise continue to be major differentiators for the company in the UV printing market.