Cosmetic Intelligence

Smart packaging is hitting the cosmetics industry with batteries, sensors and speakers, among other developments. The scope of smart packaging stretches far beyond enhancing product delivery, although some applications aren&rsquot necessarily smart investments. Sensors are now being manufactured in a small enough size at a low enough price point to be incorporated into individual product packaging. The products can &ldquosee&rdquo you walking down the aisle at a store and call out to you&mdashliterally&mdashto get your attention. &ldquosome of them might talk to you, light up or actually emit a burst of fragrance to draw you in.