innovative shelf ready pack

an innovative shelf ready pack for multiple uses giving high shelf appeal and other advantages

Company Name: 
stora enso oyj head office
Contact Person: 
sanjeev khandelwal
director, renewable packaging

usually in cognac boxes the cartons are enclosed whereas on this one the bottle is displayed openly behind a large round cut outa sustainability drive that led to a innovative shelf ready pack. a carton without plastic window.a folded box, open on both sides, which is designed to perfectly secure and protect the bottle, at the same time being clearly visible for consumers.the mother of pearl gloss of the lacquer creates a soft glittering effect, giving the product added prominence.great visibility of the product allied to the safe and sturdy design ensured that this carton would appeal to consumers on the shelf.the packaging srp at one hand gives high visual appeal on shelf and on the other hand gives customer satisfaction as the customer can actually see what heshe is buyingfor more innovations in fmcg packaging

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