E-retail revenues are projected to grow to a whopping 4.48 trillion US dollars by 2021; and with online shopping more popular than ever, the e-commerce market is in full boom.
This means having both a clear short and long-term e-commerce packaging strategy that allows you to keep up with competitors and consumer trends. In order to be effective in this task, brand strategies should be drawn from a clear understanding of emerging packaging innovations and shared industry challenges along with expert insight from industry front-runners that are exploring new ideas, learning valuable lessons, and calling for continuous improvement within the packaging for e-commerce sector.
For Producers of E-commerce Packaging:
This means manufacturing your products faster and more cost-effectively with buyer trends (such as sustainability) at top-of-mind, as well as finding that extra competitive edge in a highly competitive market.