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hindu body to file complaint against australian brewer over offensive packaging dbr staff writer


hindu community is planning to approach advertising standards bureau asb, an australian organization that investigates breaches of advertising standards, to file a complaint against australian brewer brookvale union for using images of hindu deities ganesh and lakshmi on its beer bottle.brookvale union is allegedly continuing to use images of ganesh and lakshmi on its beer bottle, despite promising to redesign their bottles and packaging and removing the objectionable images from the website in 2013.earlier in november 2013 brookvale union said &quotwe have subsequently apologised for any distress caused and begun the process of removing the images from the website. we&39re lovers, not fighters, we want to make it right... we are now focused on redesigning the ginger beer which hopefully all can be happy with&quotit seems we have unintentionally offended our hindu friends with the imagery on our ginger beer packaging...brookvale union is about great tasting, fun beverages and not about disrespecting anyone or their beliefs.&quotrajan zed, who is a president of universal society of hinduism in the us state of nevada, earlier said that using juxtaposed images of hindu deities on a beer bottle is highly inappropriate.zed urged brookvale union to immediately remove the ganeshlakshmi images from the beer label, packaging and website recall all the beer with ganeshlakshmi images from the market and reapologize.brookvale union&39s ginger beer comes in 500 ml bottles in a box also allegedly carrying same ganeshlakshmi juxtaposed image of 12.&nbsp