Coverpla launches made-to-measure service for fragrance and cosmetics packaging

Coverpla’s traditionally offers ‘mix-and-match’ packaging solutions using standard components that can be personalized through decoration and finishing. Aiming to better respond to market demand, the company says its new made-to-measure capabilities include all packaging components such as bottles, caps and pumps as well as specific decoration solutions like in-mould engraving, bottle or cap coverings and accessories.

The new packaging model also includes ‘exclusive’ glass shapes created in direct partnership with glassmakers. Coverpla manages the design, tooling and production, with production runs starting at 5,000 units.