When you entered the Bathroom the only thing you saw was Plastic, there was a lot of it. Shampoos, conditioners, body washes, makeup, lotion—you name it. Though Kiyounf Sung(Founder of Remi) was a ten-year veteran of companies like P&G, Colgate Palmolive, and other beauty and personal care brands, it struck her at that moment how pervasive the plastic crisis is. What had become a necessary ritual was now a source of guilt. “It just made me really angry that we kind of let this happen,” she explains.