Sonoco has introduced its new TruVue™ Can as an alternative to the traditional metal can. This can is clear and retortable and has the potential to revolutionize not just the canned food aisle in supermarkets, but an entire food category. As is the new packaging it gains consumer attraction.
This can is made with Sonoco’s patented FUSION Freshlock Technology™, is made of multilayer plastic substrate that allows consumers to see the product inside. It incorporates the easy-open metal lid and metal bottom that consumers prefer on a traditional metal can.