&Ldquobetter quality of life through better packaging for more people&rdquo is the primary goal of the world packaging organisation. Wpo believes that society must learn to value the importance of packaging. By educating people, industry, and government in a constructive, productive way, packaging will become respected as the vital tool that it undeniably is.

Packaging is used everywhere, by highly industrialized countries and developing nations alike. Good packaging is a mostimportant tool for the wellbeing and safety of people, and for successful commerce. Packaging contains, preserves, protects, transports, and communicates. Modern society cannot survive without packaging.

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