• Ritter Sport launches limited edition chocolate wrapped in paper

    The German family-owned company says that it hopes the practical test will provide new insights into how paper packaging performs during automatic packing, transport and, ultimately, on the shelf. The packaging material complies with that of the prototype but has a somewhat heavier grammage which makes it more robust – one conclusion which could be deduced after the initial test in January.

    “Our goal is to develop a packaging material from a renewable, recyclable raw material which simultaneously complies with our high demands on product protection and safety”, explains Katja Binder, Head of Packaging Development at Ritter Sport. “Having gleaned experience with the 500 bars of our prototype, we have optimised some features which we are now testing in practice on a much higher number of units. What it all comes down to now is whether the paper proves itself on its typical journey from production to the consumer”, is how Binder summarises the expectations on the practical test.

    The chocolate packaged in paper is Schoko & Gras, milk chocolate with hemp seeds. The limited edition comprises 35,000 bars and is available exclusively from Billa.

  • SOCIAL MEDIA AND PACKAGING DESIGN

    With each passing year, social media platforms become an increasingly popular choice for promoting businesses, establishing brands and marketing products. Along with advancements in design capabilities, in terms of both performance and visual appeal, the easy and almost free access to reach over millions of users (and customers) across multiple apps makes for a competitive market.

    However, if tread on strategically, this route leads to endless opportunities. Following are a few popular social media trends to consider for your company or brand in 2020:

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  • KVIC’s Use of Paper Packaging in Online Sales Earns Public Accolades

    KVIC is specifically using handmade paper envelopes/packets and handmade carton boxes for packaging of articles except for liquid materials where plastic wraps are nominally used to prevent any leakage during transportation. KVIC, which was using plastic for packing face masks for better hygiene, has also specially designed handmade paper envelopes made of banana fiber which it will start very soon. This assumes significance in wake of the directions of the National Green Tribunal (NGT) to various E-commerce companies for putting a check on excessive use of plastic in packaging of goods and thus posing grave environmental hazard. The Tribunal has also directed the Central Pollution Control Board (CPCB) to take necessary steps to curb plastic pollution by e-commerce companies. By using handmade paper packets and carton boxes, KVIC is serving the dual purpose of environmental protection and employment creation. KVIC is using the handmade paper packets manufactured at its Kumarappa National Handmade Paper Institute (KNHPI), Jaipur, which is creating additional employment in manufacturing handmade paper packaging materials. KVIC Chairman Shri Vinai Kumar Saxena said “Khadi fabrics are the world’s most eco- friendly wearable and environment protection is a key concern of KVIC while undertaking any activity”. Reacting to several media queries regarding the NGT’s recent observation, Saxena said, “Khadi products are natural and use of handmade paper is the most environmentally conscious way of packaging Khadi products to our customers. Handmade paper packets and boxes are heavier than normal plastic packaging packets and thus costs extra courier charges to KVIC along with the cost of handmade paper. KVIC bears these extra costs on using handmade paper packets to ensure it costs nothing to the environment.” KVIC won appreciation from itshan online customers for delivery of goods in paper packets. “I was pleased to receive a consignment from KVIC in a paper carton box. In less than two months, I have placed repeated orders at KVIC E-portal and every time I found almost zero use of plastic,” said Sumit Mathur, a frequent Khadi customer from Jodhpur. “Using paper packets is an environmentally-conscious effort by Khadi India and deserves appreciation. Khadi makes minimal use of plastic which is a great initiative towards reducing plastic pollution,” said Alka Bhargav, another Khadi customer from Karnataka, which comes second on KVIC’s online consumer database after Delhi.

  • IndiaCorr Expo 2020

    SinoCorrugated - IndiaCorr Expo 2020 (ICE 2020) is the second largest event on corrugated packaging in Asia and the biggest tradeshow in India for the entire value chain of corrugated packaging industry creating a perfect platform for high quality equipment suppliers, machineries and solution providers to meet buyers from all across the globe. IndiaCorr Expo 2020 will be a right place for International Exhibitors to showcase latest technologies, products and solutions under dedicated pavilions along with many networking opportunities. The show is held annually and is an important networking place for the industry where exhibitors and visitors both build strong business relations. For more information contact - Sahil Malhotra | +91-9910121305 | sahil.malhotra@reedmanch.com visit - https://www.indiacorrexpo.com/
  • EUBP criticises biased interpretation of EEA study on biodegradable and compostable plastics: consumers do understand value and proper end-of-life of compostable plastics

    Berlin, 9 September 2020 – In response to the new report “Biodegradable and compostable plastics – challenges and opportunities” by the European Environment Agency (EEA), European Bioplastics (EUBP) highlights the need to acknowledge successful precedents in the deployment of these innovative materials in collaboration with a receptive community of consumers. Unfortunately, several media outlets made use of a biased interpretation of the report to draw a distorted picture of biodegradable and compostable plastics.

  • HolyGrail 2.0 launched: Mondi trials digital watermarking to separate waste for a circular economy

    • - AIM, the European Brands Association, has launched HolyGrail 2.0 with Mondi and other partners across the value chain to prove the viability of digital watermarking for sorting waste at scale.
    • - Digital watermarks have the potential to revolutionise the way we sort and recycle waste, increasing the commercial value of waste so that it can be reused again as a resource.
    • - Mondi was a founding member of the Pioneer Project HolyGrail and continues to play an active role to validate the technology.
  • Nestlé launches Maggi organic bouillon cubes in recyclable paper wrapper

    The new solution is a coated paper that is recyclable through the paper stream in France. Until now, the bouillon cubes have been wrapped in a multi-layer laminate that includes aluminum. Agnes Lalanne, Global Category Lead for Cooking Aids at Nestlé, said: "We want to provide both healthy and more sustainable options. That's why we're happy to bring recyclable paper packaging to a favorite like these Maggi organic bouillon cubes." The paper used for the wrapper is from sustainable sources – pulp and paper mills certified by the Forest Stewardship Council (FSC) and The Program for the Endorsement of Forest Certification – and its development marks another step in Nestlé's commitment to make all its packaging recyclable or reusable by 2025, as the company works towards a waste-free future. Torsten Pohl, Head of Nestlé's Product Technology Center for Food in Singen, Germany, said: "The main challenge our team faced was the creation of a foldable, sealable material that is robust enough to provide a sufficient barrier – to keep the product fresh and safe – whilst also being readily recyclable." Ahead of the launch, the team also worked to refurbish and upgrade existing packaging machines, to allow the new paper wrapping to run on them. Maggi products – including bouillons, soups, seasonings and sauces – are sold in over 90 countries. Nestlé selects local ingredients where possible to ensure that its bouillon cubes provide an authentic taste and texture, consistent with regional preferences and cooking styles. The cubes are fortified with vital micronutrient in some markets, for example where iron deficiency is widespread.

  • Fast track your business recovery with IndiaCorr Expo

    Start generating sales lead even before you go to the show. These are challenging times, and we understand the need of the hour. By being part of India IndiaCorr Expo (ICE), you can fast track your business recovery. Be ahead of the curve by exhibiting at IndiaCorr Expo 2020 and avail benefits such as promotion of your brand and your products through segment specific e-mailers and various social media platforms to get sales leads months before the show.
  • New market trends drive corrugated packaging growth amid COVID-19

    IndiaCorr Expo gives you the right platform to capitalise on this growth. Join forces with IndiaCorr Expo 2020 to get your sales leads months before the show. * Global Corrugated Box market size will grow by 465.53 bnsqft during 2020-2024, according to market report by Technavio * Packaging for e-commerce shipments are emerging as lifelines in ‘The New World’. High growth in demand for corrugated packaging for e-commerce, modern retail, FMCG and FMCD is also offsetting some demand lost elsewhere with industrial customers.
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