In a market where visual appeal and sustainability drive consumer choices, Lacerta Group has introduced an innovation that turns conventional packaging on its head quite literally. The company’s newly launched Seal N’ Flip™ packaging reimagines how prepared foods are presented and protected, offering food retailers and brands a fresh opportunity to stand out while cutting costs and reducing environmental impact.
At its core, Seal N’ Flip™ is a sleek, film-lidded solution where the seal is applied to the base, allowing the food to take center stage on the shelf. This “bottom-sealed, top-facing” format elevates product visibility ideal for wraps, sandwiches, and snacks while also cutting plastic usage by up to 50% and reducing packaging costs by as much as 25%.
From a production standpoint, Seal N’ Flip™ integrates smoothly with existing packaging lines, reducing material waste and operational complexity. For foodservice and grocery operators, it offers a practical win enhanced display with no compromise on functionality. The packaging maintains key benefits such as tamper evidence, leak resistance, and refrigeration compatibility.
Craig Muldrew, Lacerta’s VP of Marketing, explained, “With space at a premium in refrigerated grab-and-go sections, we knew we had to rethink not just how food is packed, but how it’s seen. Seal N’ Flip™ delivers both a compelling on-shelf experience and a sustainable advantage.”
In addition to its visual innovation, Seal N’ Flip™ reinforces Lacerta’s leadership in eco-conscious packaging. It’s a solution that aligns with today’s ESG goals while also reflecting fast-paced shifts in retail dynamics and consumer behavior.
Slated for full availability in August 2025, the new line will be showcased at IDDBA Booth #6417 in New Orleans. For brands seeking a custom touch, Lacerta offers tailored versions with turnaround times as fast as six to eight weeks another nod to their customer first, speed to market approach.