Coca-Cola 3000 Zero Sugar, which also had its flavour co-created by AI, comes in a ‘futuristic’ packaging design which includes ‘colourful’, ‘bright’, and ‘optimistic’ tones.
The design showcases liquid in a morphing, evolving state, which Coca-Cola said is communicated through form and colour change that emphasise a positive future, with AI being used to understand how fans envision the future through aspirations, emotions, colours, and flavours.
VI-6 is a self-service platform that allows packaging engineers to test package designs in a virtual environment. This virtual testing environment produces a digital twin of physical environments, which eliminates the need to produce costly and time-consuming physical package prototypes typically required to gauge the durability of material and design. VI-6 also helps customers create packaging with less material while maintaining the levels of structural integrity needed to withstand the rigors of commercial transport and delivery.
The International Organisation of Aluminium Aerosol Container Manufacturers (AEROBAL) reports that global shipments by its members increased by 6.6 per cent to just over 3.2 billion units in the first half of 2023.
Henkel and CCL have together won the AWA (Alexander Watson Associates) Sleeve Label Award in the category “Environmental Contribution” for their sustainable design of Henkel’s Vernel fabric softener bottle.
The standardized exchange of product data is the basis for efficient and sustainable value chains. Digital product passports (DPPs) are the vehicle with which data can be transmitted across companies and products can be traced. R-Cycle is the digital product passport for plastic packaging, based on GS1 standards.
Resilience of Aluminium tubes and Aluminium aerosol cans markets
Despite the challenging economic situation in Germany, deliveries of aluminum tubes and aluminum aerosol cans developed positively in the first half of 2023.
In the case of aluminum tubes, continued strong demand from the pharmaceutical sector and stable development in the cosmetics and food sectors led to a year-on-year increase of 4.4%. Overall, deliveries of aluminum tubes to the German market amounted to around 424 million units.
The European flexible tube market was stable in the first half of 2023. The european tube manufacturers association (etma) reports a growth in deliveries of almost 2 percent to a total volume of around 6.2 billion units.