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World Packaging Organisation’s recycling design guide translated into Japanese

25 Feb 2024
PC Correspondent

Perviously, the guide has been translated into English, German, Spanish, Arabic, Portuguese, Thai, Latvian, Czech, Hungarian and Georgian.  

Created by WPO, Circular Analytics, FH Campus University of Applied Sciences and ECR Community, the guide serves as an initial resource for best practice examples. It employs state-of-the-art technology that can be adapted and customised to align with the recovery and recyclability capabilities and infrastructure at both regional and local levels.

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Welcome to WcDonald's: McDonald's Brings Anime Fans' Favourite Fictional Restaurant to Life

24 Feb 2024
PC Correspondent

For years, anime fans have been making McDonald's-inspired "WcDonald's" restaurants a part of anime's most memorable movies and shows. Now, in collaboration with some of the biggest names in anime, WcDonald's will make the move from fiction to real life. Beginning in Canada on Feb. 27, we're building on our fans' vision and imagination by unleashing the WcDonald's universe in our restaurants and beyond, with a special McNuggets® sauce, manga-inspired packaging, and episodic shorts.

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Pack Expo East 2024 - Philadelphia

23 Feb 2024
Aditya Panwar
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Solutions and Connections in One Convenient Location
Gather with packaging and processing professionals from up and down the East Coast to see the latest solutions from hundreds of exhibitors at PACK EXPO East 2024. Make the easy trip to Philadelphia for a day or two—or three—and find the solutions you need now, to keep your projects moving. Witness machinery in action, get hands-on experience with materials, and talk to experts and hear from industry thought leaders.

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GCA study finds health-conscious consumers prefer glass packaging

22 Feb 2024
Grania Jain
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GCA's Glass Packaging Usage Study found that 77% of bottled and mineral water consumers prefer glass because it is considered healthy.

Further results found that users largely prefer glass packaging because it does not leak any odour or taste to the contents, it is reliable, and it extends the product’s shelf life.

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Mother's Recipe revamps its 'Ready to Cook' product packaging

22 Feb 2024
PC Correspondent

The redesigned packaging specifies the cooking time for each food variant. The one-step cooking method is illustrated visually on the front bottom of the pack - simply take the pack, add water, and vegetables/paneer/chicken as desired.

Mother's Recipe has revamped its Ready to Cook product packaging. The new design embodies a modern and contemporary look, aiming to set a fresh and vibrant tone for the Ready to Cook range. It also aligns with the brand's values and commitments to authenticity, innovation, and consumer well-being, the company shared in a statement.

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Tata Tea Premium's redesigned packaging: Independence Day spotlight on handloom legacy

19 Feb 2024
Grania Jain
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Tata Tea Premium, a prominent flagship brand within the extensive Tata Tea portfolio, is celebrating India's diverse cultural heritage through its #DeshKaGarv initiative on Independence Day. By embracing this initiative, the brand is honouring India's multifaceted art, diverse culture, and rich heritage.

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Ecosurety champions reuse through humourous campaign

19 Feb 2024
Grania Jain
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The digital campaign takes place over three weeks in November across three cities – London, Bristol and Glasgow. Aimed at commuters who often buy single-use food and drink packaging while on-the-go, it raises awareness of the benefits of choosing reuse along with some playful ‘hacks’ to remember reusable containers.

Barriers to reuse
Most people own some form of reusable packaging, from flasks and sports bottles to takeaway containers. Despite this, one of the key barriers to reuse is forgetting to bring reusables when leaving the house.

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Manikganj trader fined for packaging low-quality sugar ahead of Ramadan

18 Feb 2024
PC Correspondent

As part of the operation, Asaduzzaman Rumel, Assistant Director of DNCRP Manikganj district office, led a drive in the Dudhbazar area of the district town on Friday afternoon. As per media report, the trader in question, Masud Khan, the proprietor of M/S Al Masud General Store, allegedly stored low-quality sugar intended for sale under the brand name Teer, with a total stock of 25 tons earmarked for Ramadan.

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Saffola Honey unveils new packaging on Sundarbans Day

17 Feb 2024
PC Correspondent

The new campaign aims to generate excitement and anticipation surrounding the new Saffola Honey Active pack, which embodies the brand's promise of natural and unadulterated honey sourced from forests and pristine regions including Sundarbans.

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DOVE® Ice Cream Celebrates New Luxe Packaging with First-Ever Silky Smooth Fashion Collaboration

16 Feb 2024
Grania Jain
Profile picture for user GraniaJain

In celebration of International Self-Care Day, DOVE® Ice Cream, proudly part of Mars, partnered with Mien Studios®, a female-owned company making elevated and sustainable clothing for everyday wear, to launch a limited-edition, eco-friendly line of "Silky Smooth Sets," inspired by DOVE Ice Cream.

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