Paper Packaging

We always hear the phrase never judge a book by its cover. But when it comes to custom packaging, we cannot underestimate the power of a creative design. The power of a productive and unique solution matters to both brick-and-mortar and e-commerce sales. It is your first touchpoint with the customers. Packaging is your first chance to connect with the targeted audience on a personal level. It makes a killer impression and impacts their decisions. But to master the art of design, it is essential to know the basics.

What is the best way to let customers see the actual product before the purchase? Gone are the days when you can rely on fully transparent plastic boxes to showcase your product. Firstly, it is not a reliable option. Moreover, it is a serious threat to the environment, even if you use biodegradable material, the production process can leave several carbon footprints. So what is another way to win customer's trust and convince them to prefer your products over the competition? The answer is custom boxes with windows.

According to data by the National Restaurant Association of India, both social distancing and food safety concerns have heavily impacted food businesses leading to more than 40% closures in the past fiscal.

Covid-19 has brought noticeable changes in the consumption pattern as well. For instance, instead of visiting a restaurant or a food court, people are more comfortable ordering a takeaway or food delivery service, citing health and hygiene reasons.

By using similar materials for product packaging, the recycling process is simplified. If packaging and closing labels are made out of the same material, the quality of the recycled raw material, and efficiency of the recycling process, is significantly enhanced. Paper packaging that is closed with paper-based security seals can be better integrated into the recycling process than paper packaging with plastic labels.