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Miscellaneous

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Handicrafts & Handloom Jammu partners with NIFT Srinagar for strategic packaging design solution

13 Feb 2023
Grania Jain
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The aim is to boost the enormous potential of this sector for growth, export and wealth creation and also employment generation.

The agreement was signed at Udyog Bhawan and the project titled is “Designing innovative and sustainable packaging as a branding initiative for handicrafts and handloom sector of Jammu.”

The MoU document was signed by Dr Vikas Gupta, Director of Handicrafts and Handloom, Jammu, and Dr Javid Ahmed Wani, Director National Institute of Fashion Technology, Srinagar.

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BMW Embraces Sustainable Spare-Parts Packaging ! !

09 Feb 2023
Aditya Panwar
Profile picture for user adipanwar2412

Efforts centered around this mission have been paying off, and in 2020, BMW was recognized as the world’s most sustainable automaker on the Dow Jones index. The company has been using renewed and recycled materials in production for some time now, perhaps most notably in models such as the i3, and has reduced carbon emissions associated with production operations by 70% from 2006 to 2019.

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Coffee-Mate supermarket shortage as Nestlé makes packaging change

09 Feb 2023
Grania Jain
Profile picture for user GraniaJain

Nestlé has apologised after customers complained of a shortage of popular coffee product Coffee-Mate. The firm said it was working to resolve manufacturing issues around the non-dairy creamer which means it has been absent from some supermarket shelves.

Described by Nestlé as "the perfect partner to coffee", the creamer is said to make coffee richer, smoother. It is used by some as an alternative to milk and comes in flavours including vanilla, chocolate and crème brûlée.

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Olde Meck Brewery introduces new logo, packaging

08 Feb 2023
Grania Jain
Profile picture for user GraniaJain

Olde Mecklenburg Brewery (OMB) unveiled an updated logo and packaging on its social media pages.

“The evolution of OMB provides us a canvas to better showcase the authentic brand stories behind our beers. Our new imagery tells the story of each product more effectively while remaining true to OMB’s core values — quality, consistency, and approachable easy drinking beer,” the post read.

The post reassured customers that the new designs are the only thing changing.

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Beefeater returns Crown Jewel to its gin portfolio

07 Feb 2023
Grania Jain
Profile picture for user GraniaJain

Pernod Ricard-owned Beefeater has unveiled Crown Jewel Gin. The ultra-premium gin’s bespoke ruby-colored bottle (Stoelzle) was conceived by London-based creative agency Boundless Brand Design, drawing inspiration from Crown Jewels at the Tower of London.

The bespoke bottle, engraved in the mold, has a rectangular shape evocative of the bricks typical of Londonian architecture. The facing and neck labels (MCC) were both printed on Avery Dennison’s Fasson Bright Silver Foil, with gold color overprint. A tactile varnish applied to the labels produces an embossed effect.

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Smurfit Kappa's sustainable solutions take home eight WorldStar Awards

03 Feb 2023
Komal Sharma
Profile picture for user Komal Sharma

Smurfit Kappa has continued to demonstrate its leadership in innovative and sustainable packaging solutions by winning eight WorldStar 2023 Awards.

The stand-out solutions that received top honors this year include a groundbreaking beverage packaging solution for the transportation of water, a paper-based fruit punnet with a useful handle for carrying, and an innovative space-saving tube for heating units. 

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Bormioli Luigi Shares the Commitments of Stella McCartney Skincare ! ! !

24 Jan 2023
Aditya Panwar
Profile picture for user adipanwar2412

Launched in the fall, the skincare line is made up of three products in various sizes: Reset Cleanser, Alter-Care Serum and Restore Cream moisturizer.

Each step of the products’ life cycle was studied in order to minimize their environmental impact; the packaging is both recyclable and refillable. On top of this, the refill itself doubles up as a standalone on-the-go product, a revolution in the packaging world.

For both serum and cream, the brand did everything in its power to facilitate dual usage:

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InventHelp Inventor Develops New Packaging for Cannabis Products (LAX-1491)

23 Jan 2023
Grania Jain
Profile picture for user GraniaJain

The invention provides modified packaging for cannabis products. In doing so, it allows consumers to experience the scents before purchasing. As a result, it could enhance customer satisfaction and it could increase product marketability. The invention features a simple design that is easy to use so it is ideal for owners and operators of marijuana dispensaries. Additionally, it is producible in design variations.

The original design was submitted to the Los Angeles sales office of InventHelp. It is currently available for licensing or sale to manufacturers or marketers. 

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Butterfly Cannon’s collection of limited-edition designs for Stoli® x Jason Naylor invite you to “live life colourfully”

17 Jan 2023
Grania Jain
Profile picture for user GraniaJain

In order to show Stoli® vodka’s very real commitment to these values in a way that didn’t feel preachy or overly worthy and was authentic to urban millennial and Gen Z consumers, the team selected and commissioned Brooklyn-based graffiti artist Jason Naylor as our creative partner. The playfully executed, positive messages running through his work, a perfect fit for the brand.

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  • Read more about Butterfly Cannon’s collection of limited-edition designs for Stoli® x Jason Naylor invite you to “live life colourfully”
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Shelf ready packaging by Mondi transforms retail store concepts

13 Jan 2023
Komal Sharma
Profile picture for user Komal Sharma

In the light of Total Cost of Ownership (TCO), Shelf Ready Packaging (SRP) is one of the packaging types that can collect credits on many touch points along the supply chain. To ensure the full potential is unlocked by Mondi designs, we are in close cooperation with retailers and producers alike. Studies have furthermore shown that 76% of purchase decisions are made by shoppers in the store and are thus influenced by visual factors. SRP constitutes an important marketing opportunity.

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