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Johnnie Walker's parent firm Diageo doubles down on sustainability with paper-based bottle

23 Aug 2020
Grania Jain
Profile picture for user GraniaJain

Beer and spirits company Diageo has launched plastic-free spirits in paper-based bottles, made entirely from sustainably sourced wood. The paper-based bottle is said to debut with Johnnie Walker in early 2021. Developed in partnership with venture management company Pilot Lite, the new bottle is made from sustainably sourced pulp to meet food-safe standards and will be fully recyclable in standard waste streams.

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