Unilever is using a new technology to create the first-ever paper-based laundry detergent bottle, made of sustainably sourced pulp and designed to be recycled in standard paper waste streams.
A prototype is being developed for our OMO brand – which is also known as Persil, Skip and Breeze depending on where you live in the world. This is set to debut in Brazil by early 2022 and we are also piloting the same technology to create paper-based hair care bottles.
