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  2. The Authentication Forum 2019: Back with solutions to fight counterfeit products

The Authentication Forum 2019: Back with solutions to fight counterfeit products

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By Chhavi Aggarwal on Mon, 09/30/2019 - 12:54

Curbing counterfeits through proper implementation of authentication solutions, awareness and monitoring can save a revenue loss of more than Rs 50,000 crore per annum.  

 

To address the growing threat of counterfeit brands and curb the menace, the Authentication Solution Providers’ Association (ASPA) together with Messe Frankfurt Trade Fairs India Pvt Ltd have announced the third annual edition of The Authentication Forum 2019, a leadership summit on anti-counterfeiting and brand protection, scheduled on the 7 — 8 November 2019 at The Lalit, New Delhi.

 

In order to protect brands, businesses and most essentially consumer rights, this platform will help discuss solutions and effective strategies to address challenges that counterfeiting poses to the industry. Themed as ‘Winning the War- Combating Counterfeits’, the forum will bring together industry leaders and global experts along with top authorities from Government and regulatory (refere picture for speaker details)

 

 

Topics like the role of government and industry in curbing counterfeit menace; what other countries/global brands are doing to combat counterfeiting; consumer empowerment in the fight against fakes; implementing an end-to-end anti-counterfeiting system- perspectives from different industries; evolution of brand protection and the way forward will be the major highlights that the eminent speakers will address.

 

 

The must attend event will target industries like pharmaceuticals, FMCG (beverage, alcohol, consumer packaged goods), automotive components, crop protection (pesticides, insecticides, seeds) and E-commerce that face massive counterfeiting threats hampering the overall economy of the country. This will also be an ideal platform to network and exchange insights with cross-industry peers, solution providers and thought leaders, understanding the key challenges faced by major brands across industries and review opportunities to enhance brand safety.

 

 

The two day knowledge forum will host decision makers and top management attendees including, Government department officials and agencies involved in consumer protection, regulatory compliance, revenue protection and issuing authorities; CEOs; CMOs; heads - supply chain, regulatory affairs, product packaging; brand managers; brand & packaging consultants, brand protection, enforcement, security, integrity and management companies; physical and digital authentication solution providers; law enforcement agencies, IP organisations and enforcement companies; customs and state excise officials; consumer activist and consumer organisations.

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