Du Caju has been working with the world’s largest chocolate producer Barry Callebaut, for more than 25 years. The converter is regularly asked to create sophisticated promotional packaging for Callebaut as a sales tool and brand enhancer. The latest creation, The Origin Box, has an outer box made of a brown-coloured speciality paper from James Cropper, Colorscope Bitter Chocolate 350 g/m2. Inside the box are samples of chocolate from many countries. Each sample is packed in a wedge-shaped box made of Incada Silk 300 g/m2 from Iggesund Paperboard. The box also features a wheel giving information about the different types of chocolate. The wheel is printed on Invercote Creato 400 g/m2, also from Iggesund Paperboard, and is covered with the same material as the outer box. The brown material has a very matt appearance and a very natural look. The brown colour and the uncoated sides give a very good indication of the look of chocolate.The Origin Box was a finalist in the ECMA/Pro Carton European packaging award competition in 2014.
