BRP’s lubricants formulator with help of Studio One Eleven designed a new line of containers for BRP’s marine, sled and ATV divisions. This new design for Motor Oil after Studio's rigorous methodology. They visited equipment dealers, scrutinizing the details of BRP's vehicles and capturing the essence of their styling language. This design is tested with dozens of prototypes to ensure that the chosen solution would deliver a controlled, glug-free pour. The result is a dynamic line of packages that are as bold as they are functional. This pack of motor oil includes ergonomic handles that can be gripped by riders with bulky winter gloves.
