Environment was one of the highlights of elipso&rsquos last annual general meeting. Elipso is the organisation representing plastic and flexible packaging manufacturers in france. Actually, since 2008 elipso has aligned its strategy and actions on the laws arising from the grenelle environmental consultation. First of all, prevention, particularly through weight reduction, is the primary criterion for environmental efficiency. As for recycling, it is a major orientation for elipso&rsquos policy. &ldquoour industry has mobilised to analyse the overall environmental impact of our packaging in all circumstances.
Lifecycle analysis is the benchmark tool and its use is set to grow. In a few words, our policy at elipso and our action should lead us to keep up our actions on packaging weight reduction recycle as many of our packs as possible and recover energy from anything that cannot be recycled for technical reasons. Whatever the case, using landfills is not the solution,&rdquo said the trade organisation in a release. In this context, valorplast, of which elipso and with plasticseurope trade organisation representing plastics producers have been shareholders for 20 years, is currently answering a call for projects by ecoemballages and ademe french environment and energy management agency. The new industrial project will focus on the production of various plastic packaging streams films and bottles, mixed with jars and trays in the sorting centre, with the aim of recycling each resin petpepppspvc separately. Since 1992, household plastic packaging collection in france has concerned bottles pet, hdpe, pp, which represent almost 40 of all the household plastic packaging marketed every year. &ldquotoday one in two plastic bottles are sorted and an effective recycling industry has been developed in france,&rdquo said elipso. In march 2012, ecoemballages launched an experiment with 51 pilot local authorities. 3.7 million inhabitants will take part by sorting all their household plastic waste.
The experiment will enable ecoemballages to study separation processes and develop recycling techniques for all plastic packaging. The recycling rate of household plastic packaging has grown sharply en france, doubling in 10 years to reach 23.5 in 2010. The development of outlets for recycled plastic will increase the recycling habit and so increase that rate to around 35 in time.
