Ds smith designed and developed a onepiece solution for brompton folding bike. This package sets a new standard for bike packaging, matching the quality and innovative features. All elements of the bike are now securely located within the pack by creative use of an extended glue flange and precise flap arrangements. The internal base flaps fold to form a supportive yet cushioning structure which offers extra protection to vulnerable areas.
The result is that upon opening the bike is presented to the customer in a logical and pleasing manner. The use of locking tabs has enabled brompton to dispense with tape that previously secured the pack, making the box more aesthetically appealing and simpler to recycle. Corrugated is used as the packaging material which is entirely recyclable. This pack which is strong and protects the product in transit, as well as reflecting the quality of the bike itself.
