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rochling

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  2. FLEXIBLE PACKAGING INNOVATION - SCHUR® STAR SQUEEZE ‘N’ MIX

FLEXIBLE PACKAGING INNOVATION - SCHUR® STAR SQUEEZE ‘N’ MIX

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By Ajit Pandey on Mon, 02/15/2016 - 16:58

The Schur Star® Squeeze ‘n’ Mix packaging has two compartments with a frangible seal in the middle. Simply mix marinades and meat inside the packaging. The easy opening guarantees convenient access afterwards. By separating the meat from the marinade, shelf life of the product is extending compared to marinated meat prod-ucts.

The visibility of the raw meat leads to more consumer trust in quality and freshness. Resulting in increased sales and customer loyalty.

„Innovation and creativity define our company. We produce the packaging of today, but we already develop packagings of the future.” says Daniel Pastewka, Head of Marketing and Internal Sales at Schur Star System in Flensburg, Germany.

The Squeeze ‘n’ Mix method

The innovative Squeeze ‘n‘ Mix method offers simple, clean, easy and convenient in-pack meat marinating.

1. Squeeze the compartment that is filled with marinade with your hands.

2. The middle seal splits allowing the marinade and the meat to mix.

3. Allowing the meat to marinade inside the packaging without any mess. Easy opening, allows simple and convenient acces.

http://www.schur.com/en/news-schur-star-squeeze-n-mix
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