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  2. CIRQLR launches as new £150m commercial recycling brand

CIRQLR launches as new £150m commercial recycling brand

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By Vasu Goyal on Tue, 04/29/2025 - 06:06

CIRQLR will be overseen by David Palmer-Jones OBE, who has decades of industry experience working across Europe for groups such as Suez.  The company has been built up via a series of acquisitions over the last two years to create an integrated network of recycling service providers across Southeast England, London and up to the Humber.

In terms of capacity, the combined group will operate 19 recycling sites in England. This expansion has most recently included the acquisition of the Surrey-based Chambers Waste Management in March.

At present, the group serves an estimated 15,000 customers nationally that accounts for handling 600,000 tonnes of recycling materials.  A stated focus in the expanding of the operations of the company, which has been supported by the by iCON Infrastructure investment group, is to help commercial operators prepare for incoming regulations on waste, recycling and circularity.

Palmer-Jones said that the development of CIRQLR was focused on the potential for ongoing expansion in commercial recycling.

He said: “A generational step change in how we manage business waste is underway, supported by the implementation of positive regulatory changes over the next five years.”

Future ambitions for the group would be to double revenue and also increase CIRQLR’s geographical coverage through a planned investment in both existing facilities and new operations.

This would be backed with the collective experience and expertise of the regional brands the company was built from, which includes 600 employees at present.

The company cited the implementation of the Government’s ‘simpler recycling reforms’ that came into effect for business with 10 or more employees on 31 March as an example of the landmark changes facing the sector.

A statement from CIRQLR noted that the combined operations aimed to scale-up capabilities for effectively managing different waste streams in line with incoming legislation. This included the extended producer responsibility for packaging (pEPR) regime and a planned deposit return scheme for single-use drink containers that is scheduled to launch in England and Northern Ireland in 2027.

The company said: “There will be a marked increase in the volume and quality materials captured back into the supply chain.”

“The use of shared technology and data collation of recycling patterns and materials across the group has helped integrate and scale up CIRQLR’s local recycling businesses whilst also deepening and broaden their own established local relationships.”

https://www.packagingnews.co.uk/news/retailers/retailers-brands/cirqlr-launches…
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