This is a very appealing vitamin water capsule design, differing only slightly in shape from its shelf mates, but embodying strength of individual identity and a clever formal reference. Designer took the nutrientenhanced feature of the drink into consideration, as it is the aspect that best differentiates this product from the other refreshments in the vending machine.
They molded the generic vessel into the shape of a medicinal capsule, reducing the length of the neck and incorporating a domed cap. This vitamin water capsule design is intelligent and effective, speaking of the health benefits of the beverage and incorporating the existing colored branding of each flavor.
