Chicagobased beauty product company biocare laboratories has reduced pack damage and cut costs by switching to rieke dispensing&rsquos rs3 swan pump for its shea body butter range. Biocare laboratories specializes in hair and skin care products for africanamericans. The company conducts extensive testing by highly trained chemists with stateofthe art laboratory equipment to measure the quality and effectiveness of its products and it carries this approach through to every aspect of its production including the packaging. The company not only supplies its products to retailers across the us but also to canada, the caribbean, europe, africa and the middle east, so efficient shippability is an important aspect of its pack designs. Consistent shipping problems experienced with the previous pump used for the shea body butter range prompted the company to look for an alternative. The switch to rieke was made following extensive testing which demonstrated the rs3&rsquos full capabilities. A key benefit of the dispenser is its effective locking system, which allows it to be locked in the down position for efficient transportation. In addition the rs3&rsquos robust design and attractive shape enhances the quality image of the shea body butter brand while its user friendly pump action maximizes consumer convenience and allows accurate measuring of the product. This is the first time that biocare laboratories has worked with rieke dispensing and the company was impressed with the quality and function of the rs3 during the tests which showed that it outperformed the existing pump. Pricing was also a key issue and the rs3 offered a costeffective alternative. Part of rieke dispensing&rsquos shipper dispenser range, the rs3 is suitable for a range of liquids, lotions, gels and alcoholbased products and is available in optional head designs including standard, swan, palm and longreach. The rs3 also features a nometal contact construction and is showerproof. The option for color and printing customization gives manufacturers the flexibility to create eyecatching brand design and maximum impact on shelf.
