Most of the times it’s very difficult for the brand owners to develop effective call to actions on their packaging designs. In this article will look into some specific technologies that can help brand owners to develop a powerful call to actions.
QR Codes
QR code is the two dimensional barcode. This is machine readable label that contains information about your product or you can add any call to action to it. Nowadays everyone is using smart phones and most of their day to day activities are connected to their phones. If your intension is to attract the visitor to participate in any survey, that link we can add to that particular QR code of your product. Remember at the same times surveys should be very simple and effective.
You can find QR code generators here: http://goo.gl/h2ONSu
Technologies to authenticate as well to connect your customers
There are lot of technologies available in the market which can increase your brand identity, brand protection and brand promotion. By using authentication technologies you avoid counterfeits and at the same time you can directly connect with your loyal customers. These technologies can provide consumers extra facility in authenticating product at their purchase point itself.
You can find few technologies here: http://goo.gl/NSzCmT
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