UFlex, India’s largest multinational flexible packaging and solutions company, has been granted an Indian patent (No. 567989) for its latest innovation, “Waterborne Heat Seal Coating Composition and a Process for its Preparation”. This coating has been developed as a sustainable alternative to traditional fossil-based plastic coatings, aligning with the growing demand for recyclable and environmentally responsible packaging. 

Clean lines, muted tones, and pared-down design aren’t just aesthetic choices. They’re reshaping the way we perceive brands, interact with products, and care for the planet.

This blog explores how minimalism in packaging is transforming industries, improving sustainability, and connecting with the modern consumer.

What Is Minimalist Packaging?

Marks and Spencer has become the first supermarket to introduce invisible, ultraviolet tags on some milk bottles, aiming to revolutionise how plastic packaging is tracked through the recycling system. Developed by recycling technology firm Polytag, these innovative tags are now printed onto the labels of M&S’s four-pint milk bottles available nationwide, with the primary goal of significantly boosting recycling rates.