INNOVATIONS Packaging Innovations from across the Globe

Dip & Squeeze Ketchup

Released: Mon, 02/15/2010 - 10:29 By Anonymous
Heinz
Contact Person :
Stephanie Ackerman
Designation:
412-237-7553

 

Heinz has introduced a new dual-format ketchup sachet for the US market to make on-the-go consumption cleaner and more convenient.
Heinz describes the "Dip & Squeeze" as a "true packaging breakthrough" as the lid can be peeled back for easy dipping or the tip torn off to squeeze onto foods.

Dip & Squeeze is an exciting innovation.The packet holds three times as much as a standard 9g sachet and is designed to be cleaner. Dave Ciesinski, vice president of Heinz Ketchup, said "Dip & Squeeze" made it easier and more fun to enjoy on the go.

"From dipping nuggets and fries to squeezing ketchup on hamburgers, the Dip & Squeeze gives customers more flexibility, so they can enjoy eating ketchup on whatever or wherever they want," he said.


 

 

 
 

 







Comments

+ SHARE
X
You may login with either your assigned username or your e-mail address.
The password field is case sensitive.
Loading