Improving the life cycle of packaging by optimizing resources and limiting waste production is one of the pillars of L’Oréal’s sustainability strategy and its Sharing Beauty With All program. Several milestones were reached during 2017, thanks to innovative solutions in terms of eco-design and recycling.

Cool, contemporary design to release the therapeutic benefits of pure essential oils

It is a rare experience to see packaging with such a clearly defined message and styling. 

Pocket gloss from look by bipa, launched in austria in a pack that has been specially designed for taking with you on the go. Its unusual packaging includes a moving lenticular mouth shape.

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