I would like to thanks Sandeep, who share packaging connection information to me. Fantastic and creative initiative taken by him. Packaging connection is like we are sitting round the table and
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Davinder Singh
Principal, TARU Innovations
PackagingConnections:Your key activities at work? What is the most rewarding part of your work?
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Why Taru
Why do you call this Taru? Is there any specific reason after working at Coca Cola?
TARU means...
TARU in Hindi language means Tree which signifies 'sustainable' growth with roots firmly anchored in ground (reality).
TÂRU Innovations manages the process of taking an Innovation Idea (Product, Package, Equipment or Process) from ‘Concept’ to ‘Market’ faster with commercial success. We work to generate business growth for clients through execution of Innovation Ideas; with roots in strategic thinking, business planning, commercial acumen, marketing operations and execution.
Clients get a resource with relevant skills in managing innovations as projects and capability to build collaboration across multiple functions. This allows the managers at client organisations to remain focused on the core business responsibilities. The arrangement leads to more effective and efficient use of client resources; timely and successful Commercialisation of Innovation Ideas.
Having worked for a long time(20+ yrs) in industry including for 10 yrs at Coca-Cola where I was director - new product commercialisation, I wanted to work on wider range of opportunities, more like an entrepreneur and hence I started my own consulting practice.
This also allows me to follow my other passions which include interacting with B School students. I regularly get invited for guest lectures at various B Schools including MDI, Gurgaon.
Davinder
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