Single layer sustainable pack developed for brand Gem.
This pack innovation for Panned Chocolate Confectionary under Brand name Gems helped Cadbury India to maintain the pack price worth INR 1. By using sustainable single layer packaging material this pack saved USD - 60000. In addition to this, cost & sustainablility benefits, these single layer OPP wrappers are more easy to tear for the consumers. AS the small pouch size, tearing was a crucial issue for consumer.