METALLISED NATUREFLEX™ HELPS ‘PURPLE GO GREEN’
Innovia Films’ metallised, biodegradable material, NatureFlex™ NM, has been selected by major confectionery manufacturer, Cadbury, to wrap its Flake brand in
NatureFlex™ NM is a cellulose-based, biodegradable film, manufactured from renewable wood pulp, metallised in-house and suitable for home composting. This is achieved because the level of metal is so small – less than 0.02% - that it only slows the film’s degradation by a matter of days without interfering with its biodegradability in any other way. Other modified coatings ensure excellent metal lay-down and adhesion providing a very high moisture barrier. It is this high barrier that keeps Cadbury Flake in premium condition.
It also offers advantages for packing and converting such as inherent deadfold and anti-static properties, high gloss and shine, resistance to grease and oil, good barrier to gases and aromas, receptive to cold seal adhesive and excellent twist properties.