Belheather Scottish Lager is sold in cans offering consumers a good quality lager at a low price. Lidl wanted to extend the range to include a crafted blended whisky beer sold in a smaller 330ml bottle to offer consumers an alternative.
Philadelphia, PA – September 11, 2017. CROWN Bevcan Europe and Middle East, a business unit of Crown Holdings, Inc. (NYSE: CCK) (Crown) (www.crowncork.com), highlights a range of innovations to help beverage brands foster interaction with consumers and attract attention at point-of-sale at Drinktec 2017 (September 11-15, 2017; Hall A1 Stand 133).
There are few brands that conjure an image of Americana quite like Budweiser. Founded in 1876 in St. Louis, Missouri, the brand is steeped in heritage. However, for the last 27 years, Budweiser has seen a steady decline in sales in its largest market, the U.S. Micro breweries and the craft beer movement have successfully swayed consumers into thinking bigger isn’t better.
No one does packaging stunts quite like Coca-Cola, and here’s another clever idea from the soda giant—bottle labels that detach and become working wristbands that young people can use to access music festivals.
Exhibiting as part of the Sidel Group, along with Gebo Cermex, Sidel will be introducing a number of breakthrough packaging solutions at Drinktec 2017 (stand A6.330), to help producers meet the challenges of ever-changing demands in beverage markets.
Philadelphia, PA – May 26, 2017. Building on the success of its cold certified thermochromic inks, Coors Light has rolled out a summer promotion that marks the first application of photochromic inks in partnership with CROWN Beverage Packaging North America, a business unit of Crown Holdings, Inc. (NYSE: CCK) (Crown) (www.crowncork.com).
Sidel is helping beverage producers to maximise cost efficiency while simultaneously improving sustainability with ECO Booster™, a service suitably developed for customers already operating Sidel blowers. ECO Booster, part of the Sidel Services™ portfolio, can provide measurable savings by reducing the consumption of materials, electricity and compressed air.